There is an interesting article on the Forbes website which contains information about Zyngas upcoming IPO and their attitude towards existing players. Apparently Zynga isn't concerned about established players because they feel new ones are easy to get by creating new games. For more details, go to this article on the Reuters website. Mafia Wars which no longer attracts new players is the perfect example to demonstrate the actions that go along with the statement below. All Mafia Wars players should be concerned by this and stop wasting money on the game.
"Pincus side-stepped that and said that by offering many new games quickly to attract new players, it doesn’t matter if old players are leaving."
"Pincus side-stepped that and said that by offering many new games quickly to attract new players, it doesn’t matter if old players are leaving."
"If you do decide to invest, just be careful. A company that relies so heavily on other existing titles for “ inspiration,” and has another site, Facebook, credited with 95% of its users seems like it can have a lot of things go wrong very quickly."
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